Sponsored Products Ads
Main features
Promotion within the Marketplace
Ads appear as recommended or featured products, natively integrated so as not to interrupt the shopping experience.
Cost Per Click (CPC) Model
Brands only pay when a user clicks on the promoted product.
Intelligent Segmentation
It uses browsing, purchase and user behaviour data to show the most relevant products to each consumer.
Seller Benefit
Brands gain additional visibility in the Marketplace
Where can we see our Sponsored products?
By advertising your product you will be able to display it under the label ‘Sponsored’ in the 1st, 2nd or 5th position in the Search or within each Category.
Advantages
Increased Visibility
It helps brands stand out from a wide variety of products in a Marketplace.
Personalisation
Use the power of Criteo data to target relevant ads to the right audience.
Native Integration
Advertisements are presented as part of the shopping experience, increasing the likelihood of interaction.
